Esta é a marca de cerveja sem álcool mais antiga do mundo

Por Clube do Cervejeiro FOTO: AMBEV/DIVULGAÇÃO

Acredita-se que a cerveja já é conhecida e feita pelos humanos há, pelo menos, 9.000 anos.

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Especula-se que sua descoberta foi acidental. A fermentação espontânea de cereais estocados produziu o álcool presente na bebida.

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Achados arqueológicos encontrados na China, dão conta que que a bebida já era fabricada por lá há 7.000 a.C.

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Entretanto, a história da cerveja sem álcool é bem mais recente. As primeiras cervejas sem álcool foram produzidas durante a vigência da Lei Seca nos Estados Unidos.

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Essa lei, vigente entre os anos de 1919 e 1933, determinava que as cervejas não podiam ter mais de 0,5% de teor alcoólico.

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As próprias cervejarias que produziam a cerveja comum, passaram a produzir uma versão sem álcool da bebida.

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Somente na década de 1970 é que foi lançada a primeira marca dedicada de cerveja sem álcool, que levou vários anos para ser desenvolvida.

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A Cervejaria Binding-Brauerei, da Alemanha, lançou em 1979 a Clausthaler a primeira marca do mundo dedicado à cerveja sem álcool.

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Para desenvolver o produto, a cervejaria precisou produzir um processo inovador, batizado de Fermentação Controlada da Clausthaler.

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Nesse processo, a fermentação era interrompida em determinado ponto, antes que as leveduras gerassem o álcool.

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No mundo todo, a procura por cerveja sem álcool vem crescendo a cada ano, movimentando bilhões de dólares.

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